Min Family Challenge

The winning team will receive the $50,000 grand prize to continue their project and launch their business!

We have extended the deadline and you still have a chance to win $50K to launch your company.

The new deadline is Monday, November 8, 2021 @ 11:59pm

Apply Now!

The Min Family Challenge (MFC) was established by alumnus Bryan Min and his wife Julie Min to place USC Viterbi students at the epicenter of the world’s most pressing issues.

The Min Family Social Entrepreneurship Challenge was inspired by the Min family’s enduring faith and aspiration to empower future generations of engineers to use their acquired knowledge and leverage the power of technology to better the world by globally serving the least fortunate and their pressing societal needs.

Inspired by the 17 Sustainable Development Goals, teams will meet with local organizations working on solutions to support vulnerable populations. Teams will develop prototypes for solutions and sustainable business models, guided with a series of entrepreneurship workshops, to support future sustainability efforts. Teams will compete at a final showcase in the spring of 2023.

Teams must have a USC Viterbi student (undergraduate or graduate) in a lead role although multi-disciplinary teams are encouraged. Admitted teams will be paired with mentors and are required to attend mandatory entrepreneurship education workshops.

For further information, please refer to the Frequently Asked Questions.


The 2022-2023 Min Family Challenge Finals.

This years Min Family Challenge 2022-2023 cohort have been going through educational sessions, workshops, and meetings with mentors throughout the academic year. This years Min Family Challenge will culminate with the Finals Showcase on April 19 at 6pm.

2022-2023 MFC Prizes

2022-2023 MFC Key Dates

Wed, September 0, 2022 @ 12pm
MFC Info Session (EEB 132)
Mon, September 0, 2022 @ 4pm
SDG Info Session
Thu, October 0, 2022 @ 4:30pm
VSi2 Networking (Location TBD)
Sun, October 0, 2022 @ 11:59pm
MFC Application Deadline
Mon, November 0, 2022
MFC Acceptance Notification
Wed, November 0, 2022 @ 4pm
MFC Kickoff & Workshop #1 (Location TDB)
Wed, January 0, 2023 @ 2pm
MFC Workshop #2
Wed, February 0, 2023 @ 2pm
MFC Workshop #3
Wed, February 0, 2023 @ 2pm
MFC Workshop #4
Wed, March 0, 2023 @ 2pm
MFC Workshop #5
Wed, March 0, 2023 @ 5pm
MFC Workshop #6
Wed, April 0, 2023 @ 6pm
MFC Finals

Info Session

View the recording of an information session we hosted Wednesday, September 7, 2022.

View a presentation on the Sustainable Development Goals by our partner, the Community on Voluntary Service & Action.

About the Min Family


The Mins have a longstanding legacy of philanthropy to USC and beyond. Here at USC Viterbi, Julie and Bryan have generously supported student fellowships. In 2000, the Mins established the ESSential Foundation, which funds, among other things, military support organizations, caregivers of wounded warriors, international micro-finance, religious, educational organizations as well as community programs that support troubled youth.

The Mins are passionate Trojans through and through. Bryan, a distinguished alumnus with a Bachelor’s in Industrial and Systems Engineering, is a member of the USC Viterbi Board of Councilors as well as our ISE Epstein Department Advisory Board.  His wife Julie graduated from UCLA earning a B.A. in Political Science with a minor in Business. Julie worked on Capitol Hill on the Senate Ethics Committee before raising their two wonderful children and currently serves on Boards of various non-profits, including the Armed Services and the YMCA. Their son, Brandon, graduated from USC with a major in Industrial and Systems Engineering and their daughter, Brittany, also graduated from USC with a double major in Cognitive Science and Music Industry.

Our Sponsors


Published on June 9th, 2021

Last updated on March 15th, 2023